February 2009
3 posts
From Online Brochure to Online Asset
Is now the time to focus on improving your website? You bet! Now more than ever companies are realizing that their website can, and should be, much more than an informational piece. It’s an online asset, used to help your company achieve your goals.
Take, for example the budget cuts marketers are now facing. According to an Association of National Advertisers (ANA) survey, 93% of...
Clotho.com Redesigned
I’m very excited to announce the launch of our new website. As many of you may remember, the previous version of our site was a fully Flash driven site. Even though it was an amazing presence, it had its drawbacks:
The site required Flash player to be installed so we couldn’t show it off on our iPhones or other non-Flash enabled devices
More importantly, updating the site was not as...
Clotho in Miami!
We’ll be down at the Miami International Boat Show this week visiting with all of our friends in the marine manufacturing industry. We’re keeping our fingers crossed that MasterCraft.com will take home top prize for the “Best OEM/Manufacturer Site” and looking forward to witnessing the unveiling of the new MasterCraft 300, for which Clotho built the microsite...